The Articulation Agency, a Los Angeles based design, branding and marketing firm, recently earned recognition for branding excellence by the MarCom Awards organization. Three MarCom awards were presented to the Articulation Agency for its comprehensive branding efforts on clients ranging a high-end beauty editorial website, a workplace discrimination law firm, and a global non-profit in collaboration with the Dalai Lama.
Highbrow was newly created high-end beauty and fashion destination where leading industry experts would reveal professional tricks of the trade and visitors could read, engage and discuss the latest trends. Highbrow partnered with Articulation Agency to develop its look, brand and website to effectively engage with visitors and contributors. Following its launch, the beauty publication was recognized for its intuitive and easy-to-use website, strong editorial engagement and celebrity involvement. A focus for the branding and web development initiative was authentically communicating Highbrow’s dedication to empowering its visitors with fresh expert views on beauty, and culture.
Click here to learn more about the MarCom Award Platinum winner – Highbrow.
The Articulation Agency also received a MarCom award for its work on the newly launched Carlin & Buchsbaum website. Carlin & Buchsbaum is a Long Beach-based discrimination law firm seeking to empower mistreated employees in the city of Los Angeles. The new website design and development process focused on providing a modern sense of branding, a welcoming atmosphere, and messaging to communicate the law firm’s professionalism, expertise, and goodwill. Carlin & Buschbaum needed a more visual, responsive, and engaging website to better express the firm’s strengths, personality, and values. The Articulation incorporated strong visual cues, large areas of negative space, powerful imagery and impactful copy to draw the attention of visitors and clients.
Read about how Carlin & Buchsbaum’s newly launched website won the MarCom Gold Award here.
The Articulation Agency also received recognition from the MarCom Awards for its efforts in the non-profit space. Articulation worked with Friends of Dalai Lama to help the organization better convey their message through an interactive, image-based website. The non-profit gathers supporters of the Dalai Lama, providing a place for dialogue and support of the message of peace and compassion. The Articulation Agency designed and built the website for the Friends of Dalai Lama, presenting his core philosophical tenants in an interactive and engaging way.
Take a look at the Friends of Dalai Lama project in our portfolio here.
Liz Marie, Director of Brand Strategy for the Articulation Agency, emphasizes differentiation through branding. “It is an absolute honor to be recognized by the MarCom Awards for our work this year”, Marie said. “We are humbled and reminded of how finding our client’s true, authentic voice and communicating their benefits is such an important part of engaging their target audiences effectively.”
The MarCom Awards are sponsored and judged by the Association of Marketing and Communication Professionals (AMCP), a dedicated group of industry peers. MarCom spotlights remarkable creative achievement in marketing, communications, branding, websites, and print materials across small, medium, and large firms.
View some of our success stories here.