Matt Brunini has spent the last 15 years branding and marketing companies up and down the west coast. With a home base in Los Angeles, Matt has been running his own branding agency since 1998 and has worked on campaigns and initiatives for some of the largest companies in the world. Matt has developed and executed branding, marketing, and communications plans for firms like WaMu, SunAmerica, and RE/MAX. His strength is in his ability to help his clients establish the right message and develop the right marketing strategy to deliver that message. He has also been copywriting for his entire career and is able to synthesize technical concepts into succinct and actionable core messaging, sales tools, web and print materials, and press strategies. Matt has worked across a wide variety of industries, having led large and successful branding, marketing, and PR initiatives for firms in consumer products, financial services, entertainment, real estate, and a long line of B2B service providers.
Prior to embarking on an entrepreneurial path, Matt was a copywriter and product manager for a large consumer-focused financial services firm. Matt helped the company establish brand awareness and grow sales through multiple marketing mediums and distribution channels. He developed and chaired an advisory group that served as liaison between management and sales and helped create, shape, and market their flagship product into a multi-billion dollar success. Before joining the marketing and branding community in 1993, Matt graduated with honors in Business Economics from the University of California at Santa Barbara.
Matt manages the overall strategic direction of Articulation and its initiatives, as well as heading up the LA office. He hails from the surfside community of Encinitas and enjoys traveling the world and expressing himself through his writing.